I’m an aspiring Brand Manager and creative strategist passionate about shaping meaningful brand experiences through storytelling and strategy. Currently pursuing my M.A. in Luxury and Brand Management at the Savannah College of Art and Design (SCAD), my work focuses on brand storytelling, clienteling, and emotional connection in the luxury landscape.

With a background in marketing and campaign management, I specialize in translating brand DNA into immersive narratives that resonate with audiences. My projects span from designing a marketing campaign for Indigo Airlines that applied emotional engineering to enhance customer engagement, to developing creative brand concepts for Jacquemus, Prada, and Fenty Beauty.

Driven by curiosity and creativity, I strive to bridge strategy and storytelling– crafting innovative, forward-thinking brand experiences that inspire and leave a lasting impression.