Prada
The Ask:
To design a seasonal window display for Prada that visually communicates the brand’s essence of timeless sophistication and modern restraint, while resonating with a contemporary luxury audience.
This conceptual window display reimagines Prada’s minimalist storytelling through a sculptural, editorial lens. Inspired by the brand’s architectural precision and quiet confidence, the design juxtaposes shadow and structure to evoke curiosity and contemplation. The visual narrative celebrates the balance between innovation and tradition — embodying Prada’s philosophy that true luxury lies in subtlety.